In teams of 2 or 3, participants must be legal residents of Canada (excluding Quebec); who are 18 years of age or older in their province/territory of residence at time of entry; and are undergraduate students currently enrolled at an accredited Canadian University or College. Please note, all team members must attend the same university/college but do not need to be enrolled in the same program of study.
FREQUENTLY ASKED QUESTIONS
Who can participate?
Do I have to be a marketing student to apply?
No! Students of any major are welcome to apply to Canadian Tire’s Ultimate Marketing Challenge.
Do I have to be attending the same university/college as my partner?
Yes. Students must enter with a partner(s) from the same university or college, but do not need to be enrolled in the same program of study.
How do I enter?
See case submission details here.
What format should my submission be in?
Submissions must be in one of the following formats:
12 slide maximum PowerPoint presentation, with maximum 10-page appendices (PDF);
2-page maximum written report (Arial font, size 10, single space), with 10-page maximum appendices (PDF); or
7-minute maximum video (YouTube or Vimeo link)
See case submission details here.
Can I enter if I have been or am employed by Canadian Tire Corporation, Limited or one of its banners/entities?
No, unfortunately you are not eligible for this contest. Please see the contest rules for details.
Can I enter on my own without a partner?
No, unfortunately we are only accepting teams of 2 or 3 from the same university or college.
No Purchase Entry Method
To enter without submitting a case, entrants must submit a written response of two-hundred (200) words or less and “Tell us about your most memorable Canadian Tire experience”. Responses must be emailed to ctmarketingchallenge@cantire.com
All Entries received using this method must include: (i) the entrant’s first and last name; and (ii) email address. No Purchase Entry Requests must be received by the Sponsor no later than April 1, 2022 at 11:59 p.m. ET.